Knugget Digital Resources
Bounce Rate vs. Engagement Rate: Which Metric Truly Matters in 2025?
This article explores the differences between bounce rate & engagement rate in 2025, explaining their impact on website performance. Learn to prioritize these metrics & discover tips to improve both for better user experience and higher conversions.
Digital Marketing KPIs Demystified: 10 Metrics Every Beginner Must Track
New to digital marketing? Discover the 10 most important KPIs every beginner must track—like traffic, conversion rate, CPL, and ROAS—to measure success and grow smarter.
Marketing ROI Made Simple: How to Track What’s Really Working
New to marketing analytics? This guide breaks down what marketing ROI is, how to calculate, and which metrics to track so you can stop guessing and start growing. Perfect for beginners wanting to improve campaign results with data driven decisions.
Google Analytics 4 for Beginners: What to Know and How to Use It in 2025
Curious about Google Analytics 4? This beginner’s guide explains what GA4 is, how it differs from Universal Analytics, and how to set it up for better data tracking, smarter decisions, and higher performance in 2025.
